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Free GTM Scan

From insight to commercial transformation - choose the path that fits your company

Most B2B tech companies grow in spikes: marketing, sales, and product aren’t aligned.

Sequoia GTM helps leaders fix this systemic problem with one transformation path that connects strategy, execution, and leadership.

Book a Free GTM ScanSchedule an Intro Call
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Our Services

Our services are not standalone products — they are building blocks of one GTM transformation. You start with insight, build structure, and secure long-term growth.

Free GTM Scan - clarity on where your commercial engine breaks

 What you get:
  • Diagnostic report & scorecard
  • Quick wins
  • Facts instead of assumptions
  • Top 3 priorities for pipeline predictability
 
What this solves:
  • Clarity in 45 minutes
  • Immediate insight into waste & bottlenecks
  •  A factual foundation for commercial decisions 

GTM Playbook - the structure for predictable, profitable growth

 What you get:
  • ICP definition, value proposition, messaging, demand generation
  • Sprint-based: frameworks, processes, messaging, dashboards
  • One GTM structure that aligns marketing, sales, and product
 
What this delivers:
  • A sharp GTM plan enabling focused decision-making
  • Higher win rates through stronger positioning
  • A scalable commercial engine not dependent on individuals

Fractional GTM Leadership - leadership that secures growth

 What you get:
  • Strategic + hands-on leadership, 1–2 days/week
  • Operating rhythm for marketing & sales
  • Better alignment, execution & decision-making
  • Available as Interim Commercial Leadership for established companies
 What this ensures:
  • Consistency - your GTM plan becomes a way of working
  • Focus - teams know what moves the needle
  • Acceleration - predictable pipeline without noise or ad-hoc work
 
Book your Free Scan
Explore the GTM Playbook
Schedule an Intro Call

Discover How the GTM Playbook Works

The path from diagnosis to predictable growth

What does the Free GTM Scan reveal?
  • A 45-minute diagnosis of your commercial engine
  • Scorecard across GTM domains
  • Top 3 priorities + recommendations
  • Mapping to Playbook modules
How does the GTM Playbook build a predictable commercial engine?
  • Modular sprints that connect strategy and execution
  • Frameworks, processes, messaging & dashboards
  • Four phases:
  1. Foundation & Direction
  2. Building the Engine
  3. Execution & Scaling
  4. Alignment & Strategy
  • Achieve: predictable pipeline, aligned teams, scalable growth
Scan vs. Playbook - what's the difference?
  • Scan = insight
  • Playbook = transformation
What is Fractional GTM Leadership?
  • Strategic + hands-on leadership (1–2 days/week)
  • Ideal when growth stalls or GTM direction is missing
  • Interim relevant when:

– Temporary absence or transition of a commercial leader

– Team restructuring

– Strategic projects that keep slipping

– Growth acceleration beyond current team capacity

3-Step Transformation Path

GTM Scan → clarity

GTM Playbook → structure

Fractional GTM Leadership → execution & acceleration

Why This Works

  • Strategy + execution in one system
  • Proven GTM Playbook
  • 20+ years of B2B GTM leadership
  • Flexible & scalable support
  • Measurable commercial outcomes
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Ready to gain control over growth?

With one GTM plan, you transform your commercial engine from chaotic to predictable - enabling scalable and profitable growth.

 

Schedule an Intro Call

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